Archive for November, 2009

Nov
27
2009

Traditional Canadian Storage Boxes, elfa & Gossip Girl!

Friday, November 27th, 2009

I don’t watch an awful lot of telly these days, especially with new arrival baby Will in our household but I did manage to catch a couple of old favourites this week.

Ray Mears visited the Canadian Pacific coast in his BBC2 show Northern Wilderness this Sunday evening and even had time to make some storage boxes during his trip.  Ray was invited to try his hand at a traditional Canadian technique to make a cedar lidded storage box from a single piece of wood.

Ray Mears prepairs for a game of squash

The amazing technique involved taking a single plank of cedar and chiselling out a channel where each corner of the storage box will eventually be, but at the same time leaving a thin slither of wood at each corner intact. The plank is then gently steamed for several hours and this thin skin of wood becomes pliable and can be bent into a right angle to form the corners of the storage box. When dry the malleable steamed cedar becomes very had and forms a very sturdy and beautiful storage box which is graced with traditional eagle, fish and wool symbols.

In search of some decent trashy TV, I also settled down in front of STORE Distribution Manger Julie’s favourite ITV2 show Gossip Girl this week. Sad and mad as I am about clever use of space for decent storage I was delighted to see that Gossip girl’s Patrick Roberts had a walk-in wardrobe full of our lovely wooden elfa decor shelving or perhaps in the vernacular of Gossip Girl herself I should say:
“Spotted! STORE’s very own elfa decor shelving gracing the walk-in wardrobe of bad boy Patrick Roberts, XOXO”

Nov
27
2009

3 Simple Rules for Better Storage

Friday, November 27th, 2009

When you’re trying to declutter and reorganise your space, these three simple words are worth storing at the back of your mind:

Visibility – Choose storage boxes and containers that are transparent so that you can easily see what’s inside when you come back to retrieve whatever you’ve stored.

Accessibility – Storing the various different possessions you use daily in easily accessible places and spaces will help save valuable time and may just save your sanity too!

Flexibility – Invest in storage solutions that are flexible like our modular elfa shelving system. As your needs and requirements change over time, flexible storage will work with you and may just save you a bit of money too as they’ll last into the future.

Nov
27
2009

STORE wins at House Beautiful Awards 2009

Friday, November 27th, 2009

STORE's famous range of elfa shelving & storage solutions

Last Thursday evening House Beautiful Magazine, the UK’s second largest home interest publication, hosted it’s annual awards at the British Film Institute at Southbank in London.  Guests at the 2009 event included Jeff Banks, John Rocha, Oliver Heath and of course Tommy from BBC1’s Groundforce.

Alan Titchmarch won top award for Home / Lifestyle TV Celebrity beating Kevin McCloud into second place with Kirstie Allsopp and Sarah Benny also nominated.

John Lewis stole the show taking home 7 awards for various products and ranges but we’re delighted to report that STORE won the coveted gold award for Best Garden Product Range with our Bee Storage Solution beating the likes of John Lewis with their JLKI Kettle BBQs and STORE’s good friends at Bosch with their Ciso. (more…)

Nov
27
2009

The Sunday Times- STORE’s kitchen storage ideas

Friday, November 27th, 2009


Our Chester STORE is located on Queen Street a 1920’s converted abattoir  that’s also grade II listed.  Just round the corner from the main drag (Foregate Street) our local adverts feature our famous Danish Colander and proclaim “we’re just around the colander” ha hah (!) with a map featuring a trail of our favourite storage solutions (including the colander) all the way to our store. Topping that, our brightly coloured and very well priced colanders were also featured in The Sunday Times last Sunday (22nd November) and what a great photo they took too.

Nov
17
2009

STORE’s plastic storage boxes on the space shuttle!?!

Tuesday, November 17th, 2009

Our Plastic Storage Boxes are out of this world!

Watching BBC TV yesterday I was amused to see that the space shuttle Atlantis has blasted off to the International Space Station carrying a million worms from Bristol destined for a zero gravity muscle wasting experiment.

Even more surprising was that the publicity shot showing the Caenorhabditis Elegans worms at their UK home showed them happily living inside one of our sturdy plastic storage boxes! Our storage box (it’s the 9 litre plastic box) was sitting on a shelf inside the scientists fridge.

I’m not entirely sure whether our plastic storage boxes made it into orbit but it did bring a smile to my face thinking that we could be the first storage solutions retailer to have made it into outer space.